About me

Hi, I’m Sam, a UX designer manager from the UK.

You can probably find me on a Lime bike, reading a book or playing my guitar.

After studying Civil Engineering for a couple of academic years at the University of Nottingham, I had an eye-opening experience at a summer internship up in Edinburgh which caused a fundamental change in my career trajectory. It was there that I discovered the field of UX and something clicked.

I am energised by problem solving, passionate about good design and have a natural curiosity about people. I love creating simple but meaningful digital experiences, and love it when those digital journey deliver results for both the user and the wider team.

If you’ve got a web or app UX problem you want to solve, please feel free to get in touch!